Our
Story

It’s All In The Flavour!

Safa Food is a Dublin-based, family-run company baking fresh bread and sweet treats for customers worldwide. The company was started back in 2005 and 15 years of care and experience goes into creating every product, all based on authentic recipes.
Safa Food Pitta Naan Wraps Image
Safa Food Pitta Naan Wraps Image
Our
Story

It’s All In The Flavour!

Safa Food is a Dublin-based, family-run company baking fresh bread and sweet treats
for customers worldwide. The company was started back in 2005 and 15 years of care
and experience goes into creating every product, all based on authentic recipes.
Safa Food Factory Building
The company works to introduce customers with diverse dietary backgrounds to the freshest baked goods. The company now sells products not only in Ireland but also across Europe, North America, and Australia. Safa Foods now operates 24 hours a day, seven days a week, to meet the growing demand for its products.


The Difference-Maker

Committed to excellence, in 2009, the bakery team implemented a Global Standard for Food Safety, and Safa Food was awarded Certification BRC Grade (A). The company is proud to employ over 100 people in the local area now.


About The Founder

Ahmed Roshdi created Safa Foods after moving to Ireland with his wife and children. Arriving in Ireland in 2000, Ahmed had to give up on his former career as a veterinary doctor and find a new passion. After years of study, Safa Foods was founded, and Ahmed once again got to do something he loved. We proudly supply our clients in the food service industry and retail since 2005. Our superb product range offers a solution for every need, with same day and next day delivery options available.
From Humble Beginnings To Loyal Customers!

Safa started small, and they’re still known for their original products of pitta bread and Mediterranean wraps – in fact, the company was the first producer of Mediterranean flatbreads in Ireland! As the company became more recognised for their delicious bread, they moved to a state-of-the-art bakery facility. They expanded their range to naan bread, confectionery, and later to gluten-free baking.
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